Shawna Rocha has nearly a decade of experience in the esthetics industry. She’s worked for spas, built and grown her own, and is licensed in two states. As an oncology-certified esthetician, she brings a compassionate approach to client care—and as the Director of Education for Hale & Hush and winner of Best Brand Educator, she brings recognized expertise in education and mentorship.
Shawna is also the founder of the Awaken Esthetics Retreat, where she helps estheticians across the country elevate their business, skills, and mindset. Her mentorship programs are designed to guide you through every stage of your business—from pricing and menu building to scaling and long-term growth.
Mentorship with Shawna Rocha
Guided Mentorship for Estheticians Who Want to Grow with Confidence
1:1 Strategy Session
90-minute standalone call - $249
Choose from a list of focused topics like pricing, profits, menu creation, services to offer, or scaling.
Walk away with clarity, direction, and an actionable plan tailored to your business.
3-Month Mentorship - $899
2 1:1 calls per month (6 total)
Step-by-step guidance through the foundations of business growth:
Profit and numbers
Pricing your services
Choosing services & modalities
Designing your spa menu
Building systems for scale
Accountability and support to keep you moving forward.
6-Month Mentorship - $1,799
2 1:1 calls per month (12 total)
The full mentorship roadmap with extended accountability.
Includes everything from the 3-month mentorship, with additional support on scaling, refining systems, and staying consistent long-term.
Best for estheticians ready to make a bigger investment in themselves and their future.